Stewart Companies: Brand Development, Website Development

Creating an Umbrella Brand via Marketing Communications Strategy

With roots firmly planted in the heart of York County, PA, the Stewart Companies manages a largely diversified portfolio of family-owned business, including York Building Products, Stewart & Tate Construction, Lewis Contractors, Apple Automotive Group, Apple Retail Properties, Stewart Properties, and Apple Outdoor Advertising.

CH&B was tasked with developing an over-arching marketing communications framework that would include both print and online assets for the portfolio companies. The most substantial and effective work came through the design, development and deployment of websites for seven independent Stewart companies – each bringing a new level of innovation and sophistication to their respective market categories, while reflecting a common look and family feel.

Since launching the new Stewart Companies websites, many new business entities have been added to the Stewart Companies portfolio, bringing additional layers of complexity to the demands of brand and website management.

Because of the commitment level and strategic proficiencies provided by CH&B through a period of rapid growth at Stewart Companies, we are now supporting them in the development of a plan and structure that will enable the Stewart Companies to incorporate these new companies – as well as future acquisitions – into the existing brand platform with efficiency, economy and simplicity.

Services
  • Brand Development/Refinement
  • Client Management/Stewardship
  • Front-end Development
  • UX Design and Architecture
  • Wireframing
  • Content Management Systems & Training
  • Website Analytics
  • Design & Brand Identity
  • Creative Concepts
  • Web/Mobile/Digital Design
  • Content Strategy/Copywriting